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PurePlex Bond Reconstructing Shampoo, For all hair types, Professional Formula Nourishes & Rebuilds hair from within, Protects & Restores, 200ml. By Knight & Wilson

£18.975£37.95Clearance
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It contains a fortifying complex of 18-mea amino acids and proteins that help to strengthen the hair, tame frizziness and breakage and prepares the hair before any chemical treatments such as hair dye. UK-based Primark often comes out with some great dupes and their recent range contains some brilliant Olaplex dupes. Image: Primark Of course it contains Olaplex’s famous bond-building technology and at the same time this lightweight, silicone-free serum gives you protection from both heat and pollution (thanks to the addition of antioxidant-rich Red Algae Extract). Olaplex is a pretty unique hair treatment that is hard (in fact almost impossible) for other brands to replicate, because of their patented ingredient which repairs the hair’s disulphide bonds to leave it stronger and healthier than before. Tip: It’s best to use this treatment 2-3 times a week, as using too much protein can actually harm your hair if it doesn’t need it, so best to use it after every other wash (depending on how often you wash your hair).

Another salon favourite, this Extreme Treatment by Redken contains exclusive Interbond conditioning technology that delivers a unique 3D repair complex of proteins, Ceramides and Lipids that repairs and reinforces the hair cuticle, whilst protecting the hair from any future damage too. This revolutionary hair repair system by Knight and Wilson is known for being one of the best dupes for Olaplex on the market, having gained tons of coverage in the press. However, those with very damaged hair report much better results from Elizavecca’s products than from Olaplex’s. The Collagen Coating Protein Treatment is an intensive mask that you leave on for up to 20 mins, and it will transform dry and damaged hair into soft, silky strands. It’s often used in hair salons too after a stylist colours your hair so you know it’s good quality!I apply sparingly just to the ends of my hair and it leaves it looking smooth, healthy and best of all – not greasy! Contains methylisothiazolinone which may irritate sensitive scalps, best to do a patch test before use

You can have Olaplex done in a hair salon, and there are also Olaplex productsyou can buy to treat your hair at home. Olaplex No. 3 Hair Perfector really started the craze for the Olaplex haircare products because it’s the closest thing you can buy to use at home to the in-salon Olaplex treatment. HEALTHIER HAIR - PurePlex purple shampoo protects your hair's health from harmful ultraviolet rays and colour fading, while maintaining the perfect shade of blonde hair. Aminofix plex technology helps restore strength from within. REMOVES YELLOW & BRASSY TONES: PurePlex Blonde Whitening Shampoo restores the brightness of natural blonde, pre-lightened and white and grey hair. For best results use with PurePlex Blonde Conditioner.This bond builder is used before shampoo (and often in conjunction with Olaplex No. 0) to repair broken disulfide bonds and leave hair stronger than before. The treatment adds protein to your hair that helps to repair the bonds and cuticles that are damaged through hair colouring and styling. Maintain your colour, shine and hair health by using PurePlex Shampoo and Conditioner twice a week.

Aqua (Water), Myristyl Alcohol, Stearamidopropyl Dimethylamine, Glyceryl Stearate, Citric Acid, Behenyl Alcohol, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Hydrogenated Castor Oil/Sebacic Acid Copolymer, Bis-Ethyl(Isostearylimidazoline) Isostearamide, Cetrimonium Chloride, Ceteareth-25, Phenoxyethanol, Ethylhexylglycerin, Parfum (Fragrance), Benzyl Benzoate, Hexyl Cinnamal Step 4 Condition: With the PurePlex Conditioner and rinse it all away. You’ll then be left with shiny, healthy-looking and feeling hair.SHEA BUTTER & ARGAN OIL NOURISH AND HYDRATE, TO LEAVE HAIR LOOKING SMOOTHER, SOFTER & HEALTHIER, WITH LUSTROUS SHINE. After shampooing, apply the treatment and leave in for 5 minutes (or slightly longer if you wish), wash out, and condition your hair as normal.

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