WELLA Koleston Perfect MePlus Pure Naturals Permanent Hair Colour Cream, No. 5/0 Light Brown, 0.66 kg

Product Information

The company suffered under the National Socialist regime due to the Nazi's economic policy and their restrictions on raw-material supplies, along with wartime conditions. As Freemasons, the Ströher brothers were actively opposed to National Socialism. During the Second World War, the Welle plant in Apolda was used to manufacture ventilation systems and equipment for submarines, no longer producing their permanent wave machines and hair dryers. [5]

The deal closed on December 1, 2020, establishing the Wella Company as a stand-alone private entity based in Geneva, Switzerland. Heat Protect When was the last time a client passed through your chair and you didn’t use heat? We’ll wait… Heat protection is an essential step in every service; Hairco and Beauty offers a wide range of hair heat defence for every client. Choose from huge brands including, Revlon, OSMO, L’Oreaal, Goldwell, Schwarzkopf, Indola, Insight Professional. Whether you spray, oil, or spritz, there’s no heat damage on our watch! If you spend more time sitting in the salon chair than you do coiffing hair behind it, you might think your colorist simply glances at a hair color chart before choosing your next ultra-flattering shade. However, there’s a lot of knowledge behind every formula they mix, even if they make each decision, suggestion and technique look utterly effortless. Volume Elevate your hairstyles to new heights with Hairco and Beauty’s expertly curated collection of professional volumising products. Our range boasts top-quality brands like Wella, L’Oreal, Schwarzkopf, OSMO, Goldwell, and Insight Professional, trusted by professionals worldwide. Choose from an extensive array of hair volume product types, including sprays, mousses, powders, creams, foams, and lotions. Whatever your preferred styling method, we have the perfect product to help you achieve the volume and lift your clients desire. Try: Your favorite Blondor product for highlights, Blondor Freelights for balayage or Color Touch to create lowlights.In 1950, Wella introduced Koleston, the first hair balm designed to protect and nourish hair. In 1954, Hollywood icon Elizabeth Taylor appeared in Koleston advertising.

With an extensive palette of more than 100 colours, you can use Koleston Perfect to create any shade your client desires. Choose hues across six families: Pure Naturals, Rich Naturals, Deep Browns, Vibrant Reds, Special Blondes and Special Mix. No trend is out of reach with these pure pigment colours. Clippers & Trimmers We’re your trusted source for top-quality clipper and trimmers. Catering to professional hairdressers and barbers, our collection features reliable brands like Wahl and Andis, offering a comprehensive range of clippers, barber blades, replacement foil and cutters, and high-performance shavers. Elevate your craft and keep your clients looking their best with salon supplies from Hairco and Beauty! You should always apply color to the most stubborn grey hairs first. As they’re more resistant to color, they’ll benefit from the extra development time. In 1924, the Ströhers registered the name Wella at the German patent office. As wigs and hairpieces fell out of fashion, the company turned to permanent wave products; the name Wella was taken from Dauer wellapparat, meaning "permanent wave device" in German. In 1927, they introduced the first perming appliance and supplied it to salons. In the 1930s Wella developed the first hair dryers with built-in motors and movable tubes that allowed head movement during the drying process. Also in the 1930s, Wella introduced Wella Junior, a portable perming machine. Koleston Perfect is so versatile, you can use it to enhance any colouring technique, whether you’re sweeping on a balayage, painting on highlights or applying a full head of your client’s favourite shade. You can even use it for a glossing service by mixing the target shade 1:1:1 with Welloxon Perfect 1.9% and the Post Service Treatment.Bleach Copy to be provided introducing this category Lift your clients hair to new heights with our range of professional bleach. Whether your client wants highlights, balayge, all over beautiful blonde, or just a little lift, Hairco and Beauty has the bleach you need. As your go-to source for hair lightening products, we provide top-tier hair bleaching products to meet the high standards of professional hairdressers and their clients. Explore bleach brands and products like L’Oreal Blond Studio, Wella Blondor, Schwarzkopf Igora, and Schwarzkopf Blondme, trusted by professionals worldwide for delivering stunning results.

Wella acquires Briogeo to strengthen sustainable haircare portfolio". The Industry Fashion. 29 April 2022. Foil Your colouring services aren’t complete without premium hairdressing foil and mesh to If you are looking for premium hairdressing foils and foil dispensers for colour highlighting, then we can offer you a combination of fantastic quality and low price. To get you started – and give you an idea of the vibrant color results you can achieve – here are five striking looks created using Koleston Perfect with ME+… Strip Lashes At Hairco and Beauty, we’re delighted to offer a stunning collection of strip lashes that cater to professionals. Whether you’re a makeup artist or just love enhancing your lashes, our selection has you covered. Explore our extensive range, which includes an array of strip lashes, eyelash extensions, and everything you need for the perfect look, we’ve got the falsies, don’t forget the eyelash glue! Our inventory features respected brands such as Naturalash, Salon Systems, Hive, Teeya’s, and Inhouse Lashes. We understand that achieving the perfect lash look is an art, and that’s why we provide the tools and brands you can trust. Get ready to elevate your lash game, and trust us to deliver quality that ensures you always leave a lasting impression. Our range of professional hair colours from Wella Koleston Perfect offers one of the best brands for permanent hair colour, choose from natural or vibrant looks, with permanent creme to give your hair a milky sheen with warm and cool light reflections.It’s vital to add enough natural to your client’s target shade. This is how you ensure the finished look appears flawlessly natural. The Koleston Perfect Pure Naturals family features a spectrum of warm and cool tones, each offering up to 100% coverage of greys. Not sure how much to use? Add in ⅓ of a Pure Naturals shade on hair that’s 30%-50% grey and ½ of a Pure Naturals shade for hair that's 50%-100% grey. 2. Cover Stubborn Greys First Lash & Brow Tinting Create dramatic looks with ease using eyelash extensions from respected brands like Naturalash, Inhouselashes, Salon System, Hive, and Teeya’s. To double the effect add some bold definition with Appraise eyebrow and eyelash tint. Enhance your lashes with strip eyelashes or extensions, define your brows with tinting, and keep it all in place with reliable eyelash glue. When applying blonde colour to regrowth, you should always start where the grey is most prominent. Targeting the dense patches first means stubborn silver strays are exposed to the colour or lightener for longer. 5. Use Heat to Speed Up the Process Now, you know what ‘color chosen’ means – it’s the desired hair hue – while the ‘starting point’ is a combination of the hair history and the underlying pigment. Let’s break each of them down… Hair History Smoothing For your clients that need a little smoothing, Hairco and Beauty presents a thoughtfully curated collection of premium smoothing hair products. Discover outstanding brands such as OSMO, L’Oreal, Goldwell, Schwarzkopf, and many more- all top of their game for delivering just what it says on the label! Our selection includes versatile options, ranging from products that enhance shine, provide smoothing effects, and offer hair styling solutions, to glossing treatments, deeply conditioning formulas, and leave-in treatments. Whether you’re aiming to create a sleek, polished look or maintain and nourish