We process your personal data because we have a legitimate interest in preventing fraud and money laundering, and to verify your identity to protect our business, and to comply with the law. Such processing is also a contractual requirement of our provision of financial services. Personal data may be obtained directly from individuals (including data submitted on-line or by telephone calls); from family members (with appropriate authority), employers, credit reference agencies, anti-fraud databases and other market participants. If you take insurance cover or premium financing via Mercedes-Benz Insurance Services UK Ltd – see also section 15;

We work closely with various third parties to bring you a range of products and services which are complimentary to ours.Below you will find information about the providers of the analytics tools and the respective opt-out procedures:

All information you provide to us may be transferred to countries outside the European Economic Area (EEA). By way of example, this may happen where any of our group companies are incorporated in a country outside of the EEA or if any of our servers or those of our third party service providers are from time to time located in a country outside of the EEA. These countries may not have similar data protection laws to the UK.When these targeting and retargeting tools are used, some data may be transferred to servers located in the United States and processed there. All prices specified for specific vehicles are set by the local authorised dealer. Prices are current at the time of publication and subject to individual negotiation and change by the local authorised dealer without notice. If you take a finance or lease agreement with Mercedes-Benz Financial Services UK Ltd – see also section 14;

We may share your information with other companies within the Mercedes-Benz Group. They may use your personal information in the ways set out in How we use your personal information in Section 4, in connection with products and services that complement our own range of products and services, for example finance or insurance products. During the retargeting process, we may also collect information about your interest in the products and services of our retargeting partners. We may use and process your personal information where it is necessary for us to pursue our legitimate interests as a business for the following purposes: The identities of the CRAs, their role also as fraud prevention agencies, the data they hold, the ways in which they use and share personal information, data retention periods and your data protection rights with the CRAs are explained in more detail in the Credit Reference Agency Information Notices (CRAIN). CRAIN is accessible from each of the three CRAs listed below:When CRAs receive a search from us, they will place a search footprint on your credit file that may be seen by other lenders. As part of the processing of your personal data, decisions may be made by automated means. This means we may automatically decide that you pose a fraud or money laundering risk if our processing reveals your behaviour to be consistent with that of known fraudsters or money launderers, or is inconsistent with your previous submissions, or you appear to have deliberately hidden your true identity.

If you opt-in to receiving marketing from our recommended third parties, you will receive marketing from the third parties listed in the table below via your preferred communication methods indicated by you: for marketing activities (other than where we rely on your consent) e.g. to tailor marketing communications or send targeted marketing messages via social media and other third party platforms; Mercedes-Benz Financial Services UK Ltd (MBFS) is a subsidiary company of Mercedes-Benz AG, owners of the Mercedes-Benz brand. MBFS works with other subsidiary companies which includes our Agent partners and Dealer Network in the UK to provide finance, leasing and related services to Mercedes-Benz and smart customers. We may use and process your personal information where you have consented for us to do so for the following purposes:Assess your creditworthiness, such as assessing how you have maintained previous and current credit commitments; and and in limited cases, the law permits us to keep your personal information indefinitely provided we put certain protections in place.